Thursday, January 24, 2013

How to Price a Home to Sell Fast

  • Don't make it personal: The moment you put your home on the market stop referring it as "my home." This will put some emotional distance between you and the house. Refer it as " the home" or " the property". 
  • Tour the neighborhood: Check out your competition by touring homes within a mile radius of you. See how they show, what they are priced at and what makes your home stand out from the others. This is a huge advantage to selling your home- you want to know what is on the market and why your home is better. 
  • Follow the comps: Your home is only worth what someone else is willing to pay. Comps are a great place to start when pricing your home because it shows in black and white what buyers are actually paying in your area. 
  • Put it on the market: The first two weeks on the market will tell you a lot. If you have ample activity of agents and buyers looking but no offers you are probably priced too high. 
  • Back it up: If you have made too many price changes or haven't had much activity take it off the market. Ask your agent how long you have to wait to re-list it as a "new listing. Make sure to re-list with everything you learned about your market correct the first time. The first impression of a listing is very important. 

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